·Gallery
Allianz Parque · São Paulo
Allianz Parque — home of Palmeiras — hosted the 2025 edition of Vira Brasil on New Year's Eve 2024, bringing 50,000+ attendees to one of São Paulo's most iconic stadiums.
The festival featured 15+ artists across an 8-hour night, broadcast live on SBT and reaching millions of households nationwide.
Big Moments delivered the full stadium-scale production: staging, audio-visual, hospitality, broadcast, and crowd management.
We assess, propose, and — if it's the right match — produce. End-to-end, in-house, on three continents.
Talk to us →